4 Ways Motion Graphics Can Take Your Marketing Campaign To The Next Level

Whether you are launching a new product or introducing your business to the world, using motion graphics can be an effective way to delight and inspire your customers. Furthermore, motion graphics can not only make advertisements more noticeable, but also let you widen your marketing reach, as you can show it on electronic billboards, screens on the streets, Internet and television. Furthermore, the use of motion graphics can help the products reach the potential customers along with the brand story that the creators of the brand are looking to promote. Besides, you can find a plethora of Motion Graphics Companies in London.

Furthermore, motion graphics can become the perfect ally and brand messenger for almost any business. It has the power to entertain, inspire as well as prompt to take an action you most require.

Read on to find out four reasons why you should be using motion graphics in your marketing campaign.

1. Promote clearer understanding- It goes without saying, that the use of motion graphics simplifies the message of the content, making people related to it better. This way, an attractive and distinctive impression of your brand and services can convert potential customers into actual customers.

2. Memorable- One of the major benefits of motion graphics is the fact that it is more memorable than a static presentation. Besides, studies show that viewers would rather watch a 90-second motion graphics video than a presentation that takes twice or three times as long to get through. Furthermore, motion graphics based corporate videos will also help people recognise your brand better.

3. Sharing- With words like tweet, unfriend and hashtag entering the standard lexicon, there’s no denying the fact that social media has etched a prominent place in our contemporary culture. As a result, there’s a new sort of social currency around sharing content, including articles and videos. While your business’ motion graphics may not necessarily go viral, it is certainly more likely customers will share them, increasing your reach and potentially your network of links.

4. They help clarify product objective- Let’s face it, text becomes very tricky to use when telling more about a product since different people interpret what is included differently. Besides, creating complex and in-depth content to explain the feature of your products can be difficult to say the least. Instead, you can resort to motion graphics, by animating different graphic elements, this style makes it easy for your target audience to understand how your product and service work, in just a matter of seconds.

While these were some of the reasons as to why you should be using motion graphics in your marketing campaign, there are many others, such as higher retention and engagement rates, it offers big return for little investment among many others. Besides, you can find numerous motion graphics companies in London. However, it is vital that you choose a reputable motion graphics company. One of the recommended ones is Screenbreak. They are the leading motion graphics design and animation studio and produce dynamic motion graphics for business, broadcast and events at affordable rates. You can visit their website at screenbreak.tv.

Things You Should Know About Animated Explainer Video Production Companies

What wonder it is to tell your story through the never-aging world of animation! The hours of work that goes into making those graphics, VFX, motion and infographics, CGI, etc are the marvels of the pixel world that will never have a contemporary to compete. While the engineers and developers team bag the fun part of creativity and technical issues department, the clients are left with nothing as tricky as bringing the compelling characters to the motion. Though the animation studio companies come packed with all the basic features and necessities, there are a few fingertip points that the consumer should hum along while availing the services of animated explainer video production companies.

Service Range

The technical features and accomplished specialty to be offered by the firm are the pulling force for the customers. While imparting the knowledge or explaining the basics of making an animation video isn’t everyone’s cup of tea, highlighting the key features that go into popularizing the animated explainer video production companies are easy to follow.

• Motion Graphics and Animation Development
• CGI, VFX, & Composting
• Branding & TV Broadcasting
• Additional Program Graphics Development for straps, credits, idents, maps, etc.
• Infographics Development for Explainer videos

Work Profile

Though the work profile for the services rendered by any animated explainer video production companies could be limitless, the highlights of the cardinal works could be broken down into following few points:

• Animated Advertisements
• Animated Explainer Video
• Customer Testimonial Videos
• Educational & Healthcare videos
• Product Launch Video
• Live Action Videos
• Video Series

Client Spectrum

Another important thing to pay attention to is the ambit of clientele engaged by the animated explainer video production companies. Although most such companies aren’t biased towards the size or per capita income stats of the client’s company or firm, the developers take an interest in the ideas and thought-processes that their clients bring in.

The basic point of trough and crests comes in terms of the commercial and corporate niche of the incoming company.

Performance Result & Review

The last and the most important point to look for is the overall performance circle and feedback score from the clients. With the emergence of advanced technologies and work ideas, most animated explainer video production companies are now producing commendable results in the world of endorsement and promotion. But the world-class results are only garnered through the point-breaking animators of the field.